(Social Media Specialist)

Overview: Location: Amanora Park Town, Pune. Job Role & Responsibility: Develop and implement effective social media strategies to enhance brand awareness and engagement across platforms (Facebook, Instagram, LinkedIn, YouTube). Create and schedule high-quality, engaging content tailored to each platform. Manage and monitor social media accounts, responding to comments and queries promptly while maintaining a professional tone. Analyze performance metrics and generate reports to assess the effectiveness of campaigns, identifying areas for improvement. Stay updated on social media trends, tools, and best practices to keep strategies innovative and effective. Collaborate with cross-functional teams, including content creators, designers, and marketing, to ensure cohesive brand messaging. Use AI tools for analytics, content scheduling, and social listening to improve efficiency and results. Plan and execute paid social media campaigns, optimizing ad performance and budget allocation. Skill & Knowledge: Strong understanding of social media platforms (Facebook, Instagram, LinkedIn, YouTube) and their respective audiences. Proficiency in using social media management tools (e.g., Hootsuite, Buffer) and analytics tools(Google Analytics, platform-specific insights). Knowledge of SEO principles and how they integrate with social media strategies. Ability to interpret data to refine strategies and achieve KPIs. Creative mindset with excellent writing, editing, and visual content skills. Knowledge of trends and developments in digital marketing and social media. Recruiter: Rajshree Patil hr@a2digisolution.com 8087177792 Apply for this job